Jan 29, 2020
Today Karen chats with Katie Lance, founder and CEO of Katie Lance Consulting and the #GetSocialSmart Academy. Learn how to use your business and personal social media accounts strategically.
First, Katie recommends doing a self-audio of your online presence. She talks to us about how to choose which platforms to engage in and how to manage your inactive accounts.
Karen and Katie also discuss to best ways to create multi-purpose content and cross-post. Katie shares that on Facebook short copy works well right now, whereas, on Instagram IG you can write a lot more and use more hashtags. This is helpful as you're mapping out the lifespan of your content!
Listen in for some cool social media content ideas for your business and personal social media accounts!
Remember to "take the 'online' offline."
To learn more about Katie Lance Consulting and the social media trainings she offers visit: https://katielance.com/
Thank you for listening to "Empowering Women in Real Estate", the podcast. Click subscribe to be notified every Wednesday when our latest episode is released, and be sure to check out our group on Facebook. If you are interested in more detailed coaching from Karen, you can find her at www.empoweringwomeninrealestate.com or you can follow her on Instagram.